Gore Tex: Interactive Prototype

Agency: LaneTerralever - UX / In-Browser Design / HTML Prototype

Project Background

I got the opportunity to work on a conceptual project for Gore-Tex during my time at LaneTerralever. During our planning for their digital campaign for 2015-2016, one of the key focuses was content marketing. The idea of putting together a digital publication that would highlight the achievements of everyday explorers was brought up and had a lot of potential. To help stakeholders conceptualize what this idea could be, I volunteered to make a prototype to pitch the project.

Over the course of a week, I worked with some of the other UX designers and sketched out a concept for the site. I took those sketches and then started designing in the browser a quick prototype of the site that consisted of 3 page templates. To refine these ideas, I created some static wireframes to figure out some layouts that would work better accross screen sizes.

For the project I used a setup that included Foundation for a responsive grid, Gulp to compile Sass and minify assets, and HTML / CSS & Javascript to design the interactions. You can view the prototype here Gore Prototype and the final execution here Gore Experience More Publication. **Note - the final execution deviated pretty significantly from the initial concepts to constraints set by the client.

Home Page

Gore Mockup

Custom Modal

Gore Mockup

Quick Wireframe

Gore Wireframe

See More Projects

Previous Next